As part of the embedded Google Store team, I contributed to a range of high-profile launches and initiatives, creating interactive, story-driven product pages for audiences across mobility, wearables, and home. My focus was on interaction design, bringing clarity, accessibility, and visual cohesion to large-scale, multi-market launches. This included major releases like Pixel Buds and Nest Wifi, as well as ongoing improvements to navigation, narrative flow, and the way Google’s product ecosystem is introduced and explained to global audiences.
Our goal was to elevate how Google tells its hardware stories online. Each launch needed to capture attention, explain complex features in an intuitive way, and connect new products to the broader ecosystem. We were designing for audiences in multiple regions and languages, balancing the needs of technophiles eager for every detail with value seekers looking for clear reasons to switch.
Working closely with product, engineering, and marketing teams, I designed responsive, interactive layouts that guided users through the story in a natural flow, blending visuals, copy, and motion to keep people engaged from start to finish. This often meant refining the Google Store design system to support new patterns, adjusting navigation for clarity, and ensuring accessibility was considered at every stage. We prototyped, tested, and iterated quickly to make sure the experience worked seamlessly across devices and markets.
Outcomes
The launches we delivered felt cohesive and immersive, with Pixel Buds becoming one of the Store’s most visited pages at the time and Nest Wifi strengthening Google’s connected home story. Beyond individual launches, the work improved how Google presents its hardware portfolio globally, creating consistent, accessible, and engaging product pages that could flex for new releases while maintaining a strong, recognizable identity.
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APS